Logo is a strategic tool.
It is meant to establish instant brand recognition and influences your decision.
It has to communicate core brand values and give you confidence regarding the quality of the product, business and service it represents.
Logo is the soul of any kind of identity or message delivered by the company.
Web design is the complex process of gathering information and ideas, arranging and implementing them in an aesthetic and functional way
on the basis of well defined principles in order to meet a specific purpose.
All elements involved, such as layouts, colors, graphics, fonts, content should served this particular purpose for a great digital experience.
Without a strong brand identity behind the product, there is little to compel a customer to choose you over another option at shelf.
With so many options in retail today, product branding is more important that ever.
A good branding allows your product to stand out against the competitors and develop brand identity.
A perfect layout is a result of combining the elements of graphic design (colors, lines, shapes, textures) with the principles of design (proportion, balance, movement, etc).
The result should be an incredible experience of the person receiving a message in wonderful packaging.
Illustrations are typically playful graphics that can help your business appear friendly and communicate a message more organically.
Illustrations can persuade, inform and influence your customers and prospects.
They can enhance your brand messaging and can help your business express emotion.